sureCore Limited

sureCore Limited is an Ultra-Low Power SRAM IP company based in Sheffield, UK, that enables a new generation of IC designs. Our industry-leading, low power SRAM technology is process independent and variability tolerant making it especially suitable for leading edge silicon process nodes from 40nm down to 7nm. sureCore Ultra-Low Power SRAM IP empowers SoC developers to meet both challenging power budgets and manufacturability constraints posed by today’s visionary IoT, wearable and medical products.
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Our Team



Executive Chairman

Guillaume’s career has spanned over the past 30 years in the semiconductor industry, including management positions in both Europe and the USA. Most recently he was CEO of ADD semiconductor, which he sold to Atmel in October 2011. Prior to ADD, he was CEO of picoChip, sold to Mindspeed. Prior to that, he served as Senior VP-GM at Cadence Design Systems, VP-GM EMEA for IBM Technology Group (Microelectronics and Storage) and held executive and management positions at Rockwell Semiconductor, GEC-Plessey Semiconductor, Matra Harris Semiconductors and Philips Semiconductors. He holds an MSc in Material Science and an MBA from INSEAD.

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Chief Executive Officer

Paul has worked in the semiconductor industry for over 25 years including two years as Director of Engineering for Pace Networks where he led a multidisciplinary, 70 strong, product development team creating a broadcast quality video & data mini-headend. Before this, he worked for Jennic Ltd as VP Operations, successfully building the team from scratch as the company transitioned to a fabless model. Prior to this, he was responsible for the engineering team and before that he led a team for Fujitsu Microelectronics supporting ASIC customers in Europe and Israel.

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Chief Technical Officer

Duncan brings a wealth of experience from 30 years in the industry. Trained as an analogue design engineer, he spent 17 years at National Semiconductor in product development, becoming the corporation’s youngest Member of technical staff before leaving to establish Intel’s high-speed development centre for global communication products in Glasgow. While at Intel, he joined their CTO office for communications products before being invited to define and lead a $15M programme to develop ultrawideband wireless technology for ITI Techmedia. He is cited as inventor on over 15 patents.

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Chief Operating Officer

Eric is a seasoned semiconductor executive with over 25 years experience. He has 15 years international sales and marketing experience backed up by 10 years spent in process technology engineering. Eric has held senior positions in multiple global corporations including TSMC, GUC, Austriamicrosystems, ESM, Plessey Semiconductors and National Semiconductor. Eric’s key skills lie in understanding, positioning and selling highly complex technical products and services at the CXX level.

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Asen Asenov (FIEEE, FRSE) is a founder and CEO of Gold Standard Simulations (GSS) Ltd. GSS is the leader in physical simulation of statistical variability, statistical compact model extraction and generation technology and statistical circuit simulation. The GSS customers include three of the largest foundries, two of the most influential IDMs, a fabless company and three design IP startups. As a James Watt Professor in Electrical Engineering and Leader of the 30 members strong, Glasgow Device Modelling Group, Asenov directs the development of 2D and 3D quantum mechanical, Monte Carlo and classical device simulators and their application in the design of advanced and novel CMOS devices. Asenov has more than 620 publications and more than 170 invited talks in the above areas.

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Finance Director

Richard Dean FCA is a highly commercial, board level Finance Director with over 12 years management experience in the SME sector combined with a track record of leading and managing operational and financial change with both practical and financial constraints across multiple business functions. Richard provides financial support to sureCore on a part-time basis alongside other Finance Yorkshire investee companies and his main other roles includes being Group CFO of Prozone and CFO of Iris Associates.

Jim Hogan



Jim is currently the managing partner of Vista Ventures, LLC. Jim has worked in the semiconductor design and manufacturing industry for more than 40 years gaining experience as a senior executive and board director in electronic design automation, intellectual property, semiconductor equipment, material science and IT companies. Currently, Jim serves on several private companies’ board of directors. Additionally, Jim serves as a strategic advisor to several private and public companies.




Capital-E is an early stage venture fund focused exclusively on micro-electronics as well as new materials related ventures in Europe. Through its entrenched relationship with IMEC, the largest independent research centre in micro- and nano-electronics in Europe, Capital-E and its ventures can directly rely on the support of over 2000 scientists and engineers, as well as leverage on IMEC’s 500+ worldwide partners to cost effectively promote adoption of highly innovative products.

The fund is managed by an independent team with expertise in electronics and materials and a balanced mix of entrepreneurial, industrial and VC experience.


The Seedcorn Fund

The Seedcorn Fund aims to back early stage technology-based ventures which have the potential to become “beacon companies” for the region. The fund fills a gap in the local finance market for ventures that are often seen as too risky for mainstream providers or which require more hands-on support from a specialist investor. Clients will be companies that are based on new and innovative technology with ideas that have strong potential and once in the market, are capable of rapid growth and returns of many multiples of their original investment. The fund can provide investment over the lifetime of those companies that show the most commercial potential. It also provides specialist support to those growing businesses in return for a share of the eventual returns.


Mercia Technologies PLC

Mercia is a national investment group focused on the creation, funding and scaling of innovative businesses with high growth potential from the UK regions.  Mercia benefits from 18 university partnerships and six offices across the Midlands, the North of England and Scotland, providing it with access to high quality, regional deal flow.  Mercia is quoted on AIM with the epic “MERC”.

Mercia’s “complete capital solution” investment model initially nurtures businesses via its third party funds under management (expanded to circa £220 million following its acquisition of Enterprise Ventures Group) and then over time Mercia can provide further funding to its emerging stars thanks to its ability to deploy direct investment follow-on capital from its own balance sheet.

When Power is Paramount

Our products